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FOCUS
FOCUS
FOCUS
FOCUS
FOCUS
☀️ Daily Brain Health

FOCUS

Enter the flow state. Peak performance that feels effortless.

★★★★★ 4.9/5 based on 127 reviews

Take Daily for Best Results

Unlike caffeine which builds tolerance, FOCUS shows positive adaptation effects — your brain actually gets healthier with daily use. No habituation, no diminishing returns.

Clinically Validated Results

32%
Fewer mental errors
108%
Doubled focus
3x
Faster cognition
One-Time Purchase 40% OFF
30-day supply (30 servings). Excluding shipping, VAT, and Import VAT if applicable.
$59.00 $99.00
60-Day Money Back
100% Vegan
Third-Party Tested
Free US Shipping
FOCUS Benefits

Not Just Focus — Brain Health

  • 🧠

    Increases BDNF

    BDNF is the "fountain of youth" for your brain — it creates new brain cells and protects existing ones. Paraxanthine dramatically increases it.

  • 🔄

    Boosts Neuroplasticity

    Your brain's ability to learn and adapt. This is why cognitive performance improves 3x in studies — your brain literally learns faster.

  • 🩸

    Increases Nitric Oxide

    Better blood flow means more oxygen and nutrients to your brain. Caffeine constricts blood vessels. Paraxanthine opens them.

  • 🛡️

    Master Antioxidant Support

    Paraxanthine increases glutathione (the master antioxidant) and catalase — protecting your brain from oxidative stress.

The FOCUS Formula

5 clinically-dosed ingredients working synergistically

HERO INGREDIENT
enfinity® Paraxanthine — 300mg

The Clean Part of Caffeine, Without the Junk

When you drink coffee, your liver converts caffeine into paraxanthine — removing the compounds that cause jitters, anxiety, and sleep disruption. We've isolated just that clean metabolite. All the benefits, none of the cost. This is the game-changer that's replacing caffeine for elite performers worldwide — including celebrities like Kim Kardashian who drinks a paraxanthine beverage formulated by Shawn Wells.
32%Fewer errors
↑ BDNFBrain health
↑ NOBlood flow
0Habituation
TyroPure® L-TyrosineDopamine Precursor
500mg
Builds your catecholamine levels — dopamine, norepinephrine, and adrenaline. The "Navy SEAL cocktail" for getting things done under pressure. Fermented, vegan, ultra-clean.
Sustained dopamine
No crash
GeniusPure™ Alpha GPC70% Concentration
300mg
The most concentrated form of Alpha GPC on the market. Builds acetylcholine — the "deep work" neurotransmitter. In studies at this exact dose, it doubled focus in a single session.
108% focus boost
1 dose to work
PEAK ATP®Cellular Energy Currency
400mg
ATP is what your mitochondria produce to fuel every cell. PEAK ATP delivers bioidentical ATP directly — fueling neurons and muscles for both cognitive and physical performance.
↑ Brain fuel
↑ Oxygen delivery
Suntheanine® L-TheanineThe Flow State Amino
100mg
Found in green tea, L-Theanine boosts alpha brain waves — the state linked with creativity, flow, and calm alertness. This is why you feel calm yet focused, not wired.
Alpha waves
Flow state

Hear It From the Formulator

Shawn Wells explains why he created FOCUS and the science behind it

Video thumbnail

What FOCUS Users Say

"I've been testing FOCUS for several weeks, and every time I take it before my writing sessions, I notice a significant improvement in my concentration. As a full-time nomad, it's especially useful during long flights."
Jimmy
Jimmy Naraine
Bestselling Author & Entrepreneur
Verified Purchase
"It gave me a good solid 3-4 hours of alertness and clarity, kept me on task. I could see myself replacing coffee with FOCUS — no jittery feelings, no crash."
Hans
Hans
Marketing Specialist
Verified Purchase
"I was so productive — reading emails, having meetings, I felt super connected with everything I wanted to do. I canceled dinner with friends because I got into such a flow!"
Bianca
Bianca Ioana
11X World Karate Champion
Verified Purchase

Created By Experts

Shawn Wells
Formulated By
Shawn Wells
The world's leading nutritional biochemist. After battling illness and depression, Shawn emerged with a mission to help others achieve vitality through science-backed supplementation.
1,000+ Formulas 40+ Patents MPH, RD, CISSN
Vishen Lakhiani
Co-Created By
Vishen Lakhiani
Founder of Mindvalley and one of the world's leading voices in transformational learning. Now bringing that vision to conscious biohacking.
Mindvalley Founder 20M+ Community NYT Bestseller

Want to Try All 5 States?

Get the complete States Box Set and discover which states work best for you throughout your day.

Box Set

States Box Set

FOCUS + ZEN + BLISS + DREAM + GAZM

$149.00 $399.00 value

Frequently Asked Questions

Should I take FOCUS every day?
Yes! Unlike caffeine which builds tolerance and has diminishing returns, FOCUS shows positive adaptation effects. Your brain actually gets healthier with daily use — better sleep, better HRV, better recovery. This is the opposite of a crutch. It's genuine brain optimization.
How quickly will I feel it working?
Most people notice effects within 20-30 minutes. You'll experience sustained focus for 4-6 hours without the crash associated with caffeine. The flow state feeling — calm yet energized — is what you're looking for.
Is FOCUS really caffeine-free?
Yes. FOCUS uses paraxanthine (enfinity®), which is what caffeine becomes AFTER your liver metabolizes it and removes the junk. You get all the focus and energy benefits without the jitters, anxiety, or sleep disruption. It's the clean part of caffeine, isolated.
Will I build tolerance like with caffeine?
No — and this is the breakthrough. Studies show paraxanthine has NO habituation effect. In fact, we see the opposite: positive adaptation where your brain gets healthier over time. E-gaming athletes on paraxanthine improved week after week, while caffeine users declined.
Can I take FOCUS with coffee?
We recommend starting with FOCUS alone to experience its full benefits. Many users find they can reduce or eliminate their coffee intake entirely. If you do combine them, start with a lower dose of both and see how you feel.
What time should I take it?
Take FOCUS in the morning for daily brain health, or 20-30 minutes before you need peak concentration. Unlike caffeine, it won't wreck your sleep if taken in the morning — studies show it actually improves sleep quality. Avoid taking within 6 hours of bedtime.

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